Assistant Manager, Experiential Marketing

Job Type: Full Time
Function: Marketing
Address: 160 Bloor Street East, 11th Floor, Toronto, ON
Working Model: Hybrid

At Sephora Canada, we're passionate about finding and sharing beauty in the world. Our constant innovation, our ability to see and lead trends, and our focus on providing an outstanding customer experience make us the most-loved beauty community and top of mind for every Canadian. We find beauty in our communities, in our differences, our experiences, and in the spirit of our employees.

ABOUT THE ROLE:

Join our vibrant team as Assistant Manager, Experiential Marketing! In this role, you will be instrumental in supporting ideation and project ownership through meticulous planning and activation of Sephora's experiential events, aimed at enhancing brand affinity, awareness, and market growth. Your expertise in experiential marketing will be pivotal in driving Sephora Canada's partnership with Toronto Tempo across the nation.

We are looking for a passionate, detail-oriented, and highly organized individual who can take initiative and confidently execute our experiential marketing strategy. You will work closely with our agencies, partners, and cross-functional teams, with collaboration at the heart of this role. If you excel in a fast-paced environment and are eager to tackle new challenges, we would love to hear from you!

WHAT YOU'LL DO:

• Execute Sephora's experiential marketing activations nationwide and independently lead small to medium-sized projects
• Assist the Senior Manager, Experiential & Partnerships, in collecting, presenting, and handing off key deliverables from cross-functional teams, external partners, agencies, and vendors to maintain program momentum from ideation to post-analysis
• Lead and support key experiential project activations, coordinating with cross-functional teams and stakeholders, including Brand Marketing, Social, Integrated Marketing, PR, Internal Communications, Retail, and Operations, to execute market plans
• Craft detailed briefs for experiential projects, inclusive of objectives, deliverables, considerations and all other relevant information to kick-off initiatives
• Coordinate programs and initiatives to ensure smooth workflow, including:
  • Scheduling and confirming meetings with stakeholders, partners, agencies, and vendors
  • Creating and tracking POs through Sephora's invoicing system
  • Supporting the Senior Manager with budget maintenance and project tracking tools
  • Maintaining up-to-date files with presentations, photos, contracts, invoices, etc.
  • Submitting internal process intake forms to obtain support for all 360 activations

• Assist the Senior Manager and Project Manager in managing the planning calendar to ensure clear sightlines
• Build and nurture relationships with partners, agencies, and key stakeholders
• Participate in weekly agency and partnership calls, providing status updates, taking notes, and recapping key deliverables and action steps
• Develop comprehensive recaps following each program promptly
• Direct and collaborate with onsite Sephora Beauty Advisors during activations
• Provide on-site management as needed; travel within Canada up to 20%
• Draw inspiration and best practices from various industries to apply to our business
• Advocate for Sephora vision, practices and beliefs in your daily work

WHAT YOU'LL BRING:

• 1 - 3 years of experience in the experiential marketing world
• Bachelor's degree in Marketing or a related field
• You have a keen eye for detail while leading and balancing multiple projects, prioritizing integrity and accuracy in your craft
• You are adaptable, thrive in a fast-paced environment, and relish in working collaboratively with cross-functional partners to drive shared success
• You are flexible, upbeat and energetic - a self‐starter with the ability to quickly build strong partnerships and effectively communicate needs and challenges
• Great at expressing yourself clearly and creatively, in writing, conversation, and presentations at all levels of the organization
• You love solving problems creatively and are agile in ambiguous situations
• You're game for travel - up to 20% travel required

WHY YOU'LL LOVE WORKING HERE:

• You'll be part of a unique culture and family of passionate and inspiring individuals.
• You'll work alongside the best talent in the industry - people you'll be proud to work with.
• You'll have access to the global community of luxury group LVMH (Louis Vuitton Moët Hennessy) for endless career opportunities.
• You'll have the opportunity to support causes through our Gift of Giving Program (matched donations through Benevity), donations of funds for volunteer time and offering and much more.
• Benefits you can mix and match, depending on your needs.
• Employee Assistance Program services for those times you need extra support.
• Access to our Well-Being@Sephora program to support your mental, financial, physical, and social well-being
• Holidays, time off, Summer Friday hours and flexibility to support work-life balance.
• And of course, there's our incredible swag - free product gifts throughout the year and tons of discounts with our brand partners.

Sephora Canada strongly believes in equal opportunity when it comes to employment and advancement. Our goal is to be inclusive, diverse, and representative of the communities where we work while creating an environment where every person can belong, grow, and build a beautiful career. This commitment applies to all candidates and employees regardless of race, ethnicity, citizenship, creed, place of origin, religion, sex, gender identity, gender expression, sexual orientation, family status, marital status, disability, age, and/or any other diversity dimensions. Requests for accommodation due to a disability (visible or otherwise), other protected characteristics or other reasonable circumstances can be made at any stage of the recruitment process and during employment by contacting our People team.